A new purple M&M has joined the bag! "Purple" is the chocolate candy's first-ever female peanut M&M and its newest character for the first time in a decade, the brand announced Wednesday, Sept. 28.

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M&M’s has a new "spokescandy" and she’s joining the brand’s iconic cast of characters. The new character – whose name is Purple – resembles a peanut M&M candy piece and she was designed to represent ...

M&M’s is introducing a new character for the first time in a decade, but you probably won’t see the new hue in your next bag of regular peanut M&M’s. Joining the iconic M&M’s crew is a new Purple ...

M&M's today (Sept. 28) expanded its crew of characters with the introduction of Purple, a female, peanut M&M "spokescandy." The addition to its roster of mascots is the first in a decade and follows a ...