Turning Physical Spaces into Measurable Experiences Beyond immersive events, we turn every space into an augmented ...

Virtual and augmented reality are two forms of media that can impact how advertisers build relationships with customers. Here is what you need to know.

The Virtual, Augmented, and Mixed Reality market is at a transformative juncture, evolving from niche applications to mainstream consumer and enterprise use, reshaping industries such as gaming, ...

Global AR and VR in Healthcare Market OverviewThe global Augmented Reality (AR) and Virtual Reality (VR) healthcare market is ...

Recent research (2024-2025) consistently demonstrates the advantages of integrated AI-VR training: Knowledge Acquisition: ...

Research examines how augmented and virtual reality are reshaping customer engagement, brand experience, and performance marketingSeattle, ...

Global Augmented Reality and Virtual Reality in Healthcare Market OverviewThe global augmented reality and virtual reality in ...

The construction industry is using virtual reality to help improve design, safety and training. Discover how VR is altering ...

Guide AI for Marketing: a Practical Guide to Getting Started The perfect tool for marketing leaders who want to start smart and scale confidently Read now Guide The Software Industry’s Guide to ...

Ohio University’s McClure School of Emerging Communication Technologies in the Scripps College of Communication has earned national recognition in the rapidly growing field of immersive technology.

Tim Cook said augmented reality allows consumers to be more "present." — -- In an exclusive interview with ABC News, Apple CEO Tim Cook said he favors augmented reality (AR) over virtual reality ...

Weather forecasts are moving to a new state of the art with KPIX's introduction of augmented and virtual reality views of the Bay Area's microclimates. Beginning Sept. 1, the station will roll out its ...